Vision and Values

Our Vision

Every local government in Western Australia must have a Strategic Community Plan. The Strategic Community Plan defines the local government’s vision, aspirations and priorities for the next 10 years. The following vision statement sets out what we want to look like in the future;  what we are working towards.

"Over the next 10 years, our Town and community will be:

  • A welcoming and inclusive community whose members know and support each other.
  • A community and local government that take environmentally sustainable actions for our Town, State, country and planet.
  • An accessible place with a rich natural environment, thriving town centre and precincts, and connection to history.
  • Supported by a proactive local government that makes brave decisions and enables positive change.
  • Resilient, adaptable to change and moving towards self-sufficiency."

How we intend on getting there is set out in the Council-adopted Strategic Community Plan.

Our Values

Our values guide our behaviour and decision making as an organisation and how we strive to lead and serve our community.


Councillor, staff and volunteer contributions are vital in striving to meet our diverse community’s aspirations and well being. We will actively engage our community and seek their participation in planning that may impact on their future.


We strive to achieve the highest standards in local government and to consistently provide consultative, ethical and responsive services.


Preserving and communicating our shared history and heritage increases our capacity to balance today’s needs with the long-term interests of future generations.


Collaborative partnerships and regional cooperation increase value to our community and the East Metropolitan Region.

Sense of Place

We recognise that maintaining our natural environment is crucial to our future. We acknowledge that our community requires Council to preserve and enhance our streetscapes, built and natural environment, and to protect the Swan River as our greatest natural asset.